Innovation meets insurance technology with Layr

Layr is changing how small commercial insurance works by partnering with the best insurance brokers in the business.

Atlanta-based insurance technology company

Our mission? Modernize business insurance with technology

Brokers and agents need to sell and serve more efficiently, small businesses need access to the right type of coverage, and carriers need more productive technology. Layr solves all of these challenges and beyond through innovation guided by our core values.

Innovate with Purpose

We're at the forefront of designing, developing, and implementing technology to push the overwhelmingly tech-averse insurance industry into the digital age.

Empower with Knowledge

We share our deep insurance knowledge, insight, and experience so that everyone in the delivery chain can learn and grow.

Implement with Grit

We work tirelessly to improve and distribute our entirely new and more effective insurance technology to the traditionally overlooked small business market.

Layr is built by industry experts with
experience scaling technology solutions

After more than 2 decades in the insurance industry, the team at Layr recognized a critical issue: small businesses,
the backbone of the American economy, were being underserved due to systemic inefficiencies in the insurance market.

With over 30 million small businesses in the U.S., we saw an opportunity to transform how they access coverage.
Driven by a vision to modernize and streamline small business insurance, Layr was founded to empower brokers with innovative technology.

Our mission is to help brokers make small business insurance modern, efficient, and profitable with technology.